We are Boboli

We are transparent, real, fun, innocent, curious, non-conformist, eager to learn.

We are like children are.

Discover

the world

with Boboli

Kids will be kids

We like to make our own rules, build a fortress in bed, invent languages and dress up as dinosaurs... to be different by being ourselves! We want to encourage and incite children's natural curiosity to explore, investigate and experiment, create and enjoy. Because life doesn't come with instructions... and neither do kids!

Join our

Boboli Club

Kids will be kids

We like to make our own rules, build a fortress in bed, invent languages and dress up as dinosaurs... to be different by being ourselves! We want to encourage and incite children's natural curiosity to explore, investigate and experiment, create and enjoy. Because life doesn't come with instructions... and neither do kids!

Join our

Boboli Club

We are colour

Colour represents our vitality, our energy and our joy. The boboli collections are fun and full of personality. Bold prints, embroidery and combinations are our trademark.

We are comfort

Our designs are functional and adapt to the lifestyle of restless children, soft and resistant fabrics so that they don't stop playing and exploring.

We are comfort

Our designs are functional and adapt to the lifestyle of restless children, soft and resistant fabrics so that they don't stop playing and exploring.

We are quality

We work constantly to guarantee the quality of our products and to make garments resistant to all kinds of adventures!

Once upon a time...

Francisco Algás and Teresa Ochoa, with revolutionary ideas, crossed paths in 1984 to create the brand that would become an international benchmark in children's fashion, Boboli.

Do you want to know more?

Boboli in time

Discover the history of boboli as a brand and join us in our desire to continue growing, creating, researching and discovering the fascinating, surprising and infinite world of children and fashion.

1981
1984
1991
1992
1994
1996
2000
2002
2004
2007
2008
2010
2011
2014
2016
2019
1981

Creation of Star textile.

1984

Our beginnings

Creation of the Boboli brand. Our name was born after a trip to the boboli gardens in Florence. We open our first shop in Barcelona.

1991

First trip

We attend our first international trade fair: Florence PITTI Bimbo.

1992

Think big

We set up our first Department Store in El Palacio de Hierro (Mexico).

1994

Benvenuti

We arrived in Italy.

1996

One step further

We went a step further and designed a complete collection to cover all children's needs. From 1 month to 16 years old.

2000

New challenges

We bet on the Retail channel. Until then we were a multi-brand brand. In 2000 we started to create a shop concept and to think about a network of shops.

2002

Around the world

We are already present in more than 20 countries.

2004

We continue to travel

We participate for the first time in the CPM fair in Russia.

2007

We accelerate

Present in more than 30 countries.

2008

We are expanding our collection

New Born line. 0m arrives and an ideal collection for baby's first days!

2010

Front row

We parade for the first time at the most important children's fashion fair, PITTI Bimbo.

2011

In style

We start our adventure in El Corte Inglés.

2014

We move

We have grown so much that we need bigger offices. New headquarters in Llinars del Vallès.

2016

We cross the pond

We open a subsidiary in Mexico.

2019

We continue to grow

We opened a subsidiary in Colombia. We are already present in more than 70 countries.